About Us
From soulful incense to elegant perfumes, Amelle is built on a commitment to quality, creativity, and the power of fragrance to transform everyday moments.
Testimonial
What our awesome
customers think
Discover why fragrance lovers around the world choose Amelle for timeless elegance and sensory connection.
“Amelle fragrances are a true expression of artistry. Each scent feels personal, timeless, and beautifully composed — I always get compliments.”
We Look Forward to Crafting Your Signature Scent
At Amelle, every creation is made with care, intention, and elegance. Whether you’re discovering a new fragrance or gifting a timeless scent, we’re here to help you find something truly unforgettable.
Discover our Story
Founded by Mouad Daoudi and Ismail Karym in the heart of Ouarzazate, Amelle began as a passion project rooted in Moroccan tradition and natural beauty. Inspired by the rich aromas of oud, rose, amber, and incense, the founders set out to create a brand that captures the spirit of Morocco in every drop. With a deep love for craftsmanship and authenticity, they started by handcrafting perfumes and incense using only organic, high-quality ingredients.
From those early days in a modest workspace, Amelle quickly grew into a symbol of refined luxury and timeless elegance. Each product reflects the founders’ vision — to offer the world fragrances that tell a story, awaken emotion, and leave a lasting impression. Today, Amelle stands as a proud Moroccan brand, sharing its heritage and elegance with customers around the world.
Our Clients
Trusted by Select Partners Around the World
We proudly collaborate with respected boutiques, concept stores, and curated retailers across the globe. Each partnership reflects our shared values of elegance, authenticity, and craftsmanship — bringing Amelle’s signature fragrances to those who appreciate the art of scent.
